Fresh Bar was created by a pair of Minnesota twins, Will Handke and Ross Pomeroy (yes, different last names), who share a huge passion for healthy eating. In 2011, they began to wonder why there were so few good nutrition bars to choose from and why they all had to be served dry and come loaded with tasteless preservatives. Will and Ross were upset, but instead of throwing their hands up in disgust, they threw on their oven mitts and got to work.

The result of their effort is Fresh Bar. Will and Ross’s goal was to make a bar with natural, whole ingredients, that tastes great, is healthy, and maintains its straight-out-of-the-oven texture. They believe that Fresh Bar has accomplished this goal and they’d love for you to give them a chance to prove it!

In 2012, Will and Ross were joined by three of their childhood friends, Austin Hinkle, Mike Steffan and Tom Johnson.


The Mankato Free Press: “Five Mankato Grads; Healthy Food Start-up Catching Fire.” February 24, 2015.

The Washington Post, “Goodbye Potato Chips, Hello Jicama Chips? These Six Start-ups Want to Change How You Eat.” February 19, 2015.

MN Valley Business Magazine, “The Bar Has Been Raised.” May 2014.

City Pages, Q&A: Five Friends Food, makers of the Fresh Bar.” February 14, 2014.

The Heavy Table, “The Fresh Bar by Five Friends Food.” May 24, 2013.